A brand style guide and reusable component library for the Cool Sweepings comedy series, built from the colours, type and imagery live on coolsweepings.com.
Cool Sweepings is a comedy series about an unlikely curling team: four Jamaican-Canadians on one sheet of ice. The brand already lived across a website, posters, social posts and an album, but its rules were scattered through site code. This guide pulls them into one system. It covers logo usage (clear space, minimum size, backgrounds, misuse), a colour palette sampled from the live site (Jamaica Gold #FFCC00, Jamaica Green #00994D, Jamaica Black #0D0D0D, Jamaica Red #EC1313 and an ice-blue neutral range) with WCAG contrast checks, and a type scale pairing Bebas Neue headlines with Inter body text. The Figma component library includes colour variables, text styles, buttons (primary, secondary and outline, each with default, hover, focus and disabled states), status badges, event cards in light and dark versions, and three social post templates. A one-page style guide sums it all up for collaborators.